"The Big Book Of Split Test Ideas is my go-to reference guide for coming up with my next big idea that I want to test. It's become a foundation of my business."Mark Thompson,Digitalkickstart.com Co-Founder
"When it comes to split testing ideas, Brad has thought of them all. Very refreshing in this day and age of online marketing to see such a well though out and truly useful guide."Jimmy Kim,Snaptactix.com Founder
"Knowing your metrics is absolutely critical to growing an online business. In The Big Book Of Split Test Ideas, Brad has done a tremendous job with organizing each test idea is order of their importance. I especially love the impact scores."Anik Singal,Lurn.com Founder
"Before starting any Facebook ad campaign, I always consult The Big Book for the types of ads I should be testing within each ad set. Thanks for putting together such a helpful book!"Dr. Charles Livingston,LifeBoostCoffee.com Founder
Hey, my name is Brad Callen and today I want to give you an awesome, one of a kind book, that I use every day. It’s called The Big Book Of Split Test Ideas. And inside, you’ll find a whopping 1,017 split test ideas that you can start implementing, and benefiting from, in your own businesses, immediately.
Now, I know you’re probably here because you’ve already seen and experienced the incredible power and the competitive advantage that split testing can give you.
And you’re well aware that a business can literally double the amount of money it makes, in a matter of a single day, with just 1 successful split test.
So you wouldn't be surprised to hear the co-founder of the fastest growing Saas start-up company in the world say this:
Inside of The Big Book Of Split Test Ideas, you’ll find split testing ideas for everything your mind could possibly dream up.
The BIG book is separated into several distinct categories and types of split tests that you might want to run.
Video Sales Letters
Graphics & Video
Long Form Sales Pages
The name of the split test idea
A detailed description explaining the specific split test idea that could give you a big lift in your business
A pretty picture so you can visually see what’s being explained. If you’re a skimmer like me, this is great for finding that perfect next test to run, quickly.
And an impact score. The impact score is very important, as it’s going to tell you whether testing that specific idea could have a big or a small impact on your business.
Sometimes you might not want to test things that could have a big impact (because they’re a bit more risky) on your business, and play it safe by testing things that wouldn’t have the potential of tanking your daily revenue if the split test turned out to be a losing one.
This is where the Impact Score can really help you find the perfect tests to run for any given scenario in your business.
Let’s say you own an eCommerce company and you’re looking to run your next split test for a big increase in sales. And you want anywhere from a 25%+ bump in your daily revenue.
If that’s you, you’ll want to, first, flip to the eCommerce section and pay close attention to the split test ideas that fall in the 4 and 5 Impact Level ranges.
Or if you own a nutrition company and are looking for a quick and low risk way of giving yourself a smaller, 5-10% lift in sales.
You might flip to the Checkout section, on page 66, of The Big Book and look for ideas to optimize your checkout page in the 2-3 impact level range.
I originally wrote The Big Book Of Split Test Ideas for myself and the many different types of business I own and operate, so it can work for any online business, no matter the niche, no matter the audience, and no matter the type of page or ad you’re wanting to improve.
Just take a look at some of the results that these websites have gotten by testing ideas taken directly from inside The Big Book Of Split Test Ideas.
These businesses had a combined 297% increase in sales from running just 1 split test from the ideas inside The Big Book Of Split Test Ideas! To put that in perspective, that means instead of making $2,000 per day, they’re now making a combined $5,940 per day!
Now, imagine running more than just 1 split test…
Do you think picking an idea from The Big Book Of Split Test Ideas and running 1 split test a week for the life of your business would result in dramatic increases in your business?
It’s sort of a no brainer, right?
There’s nothing standing in your way of making that a reality. I’ve done the hard work of compiling every possible split test idea and type of test into 1 BIG book and I’m giving it all away for FREE.
I mean, why would I just give you a product that has taken me months to compile and thousands of dollars to create?
Well, there are actually a few reasons...
It’s my way of providing REAL value to our community. A community that’s constantly being inundated with hypsters and scammers selling bogus products and services. I want to set an example for new marketers, that providing exceptional value is far better than “quick, push-button riches”.
Because, unlike other “gurus”, I actually have businesses in other markets. I don’t make my money just selling “how to make money” products. I run real businesses like supplements, beauty products, Saas based software products, and other physical products… So, because of that, I’m able to give you some of my best marketing stuff for FREE.
So I can get one of my favorite products in your hands to prove to you that my FREE stuff is better than most people’s high ticket, paid stuff. By providing insane value, my hope is that you’ll want the other paid products I have.
This is an offer that I honestly don’t know if I’ll be able to afford for very long. The fact is, this is the first time I’ve ever given something away that actually costs me more to produce than it does to give you. So, for each book I give away, there’s a good chance I could “lose my shirt”.
But, beyond that, there is real scarcity that you need to be aware of…
I only printed 500 copies of The Big Book Of Split Test Ideas and 1 of the 500 is mine. So, actually 499 copies. Sure, I can order more if I have enough money, but it takes 4 full weeks to get another shipment.
So, if you’re reading this now, we DO have books in stock and ready to ship to you.
If you come back later, there is a very good chance that the remaining FREE books will have been given away to somebody else… and another chance that more won’t ever be ordered again. They could be, but I can’t promise anything, because I honestly just don’t know.
So, here’s what to do next…
All that’s left is to just finalize the details.
Click on the button below and enter your shipping details so we’ll know where to ship you your copy of The Big Book Of Split Test Ideas.
Usually we’re able to ship the book out to you the same day, and in just a couple of days you should receive your book at your doorstep.
Thank you, again, for taking your precious time to read everything I’ve written here and I can’t wait to share with you one of my most treasured resources, one that I know can make a HUGE impact on your business.
Have an amazing day!
P.S. Incase you’re someone like me that likes to skim offers, I’m giving you a copy of my best selling book, The Big Book Of Split Test Ideas, 100% free. All I ask is you pay the small shipping/handling fee so I can get it to your doorstep.
I have 499 left in stock, at the time of writing this (1 is mine) and after that, if I decide to order more, it takes 4 weeks to get more in stock… so if you’re seeing this page now, we have at least 1 left in stock and available, so I would grab it now, unless you don’t mind waiting and/or the chance that I won’t be able to order more later.